Marketing that supports

procurement processes

Procurement teams

We help organisations buy marketing services with confidence. Our scoping, budgeting and delivery align with procurement controls, ensuring results, compliance, value and clear audit trails. From RFI and RFP to onboarding and BAU, everything is transparent and measurable.

As awarded by

You don’t need to bend your process. We fit it.

Arke works with procurement and marketing to scope outcomes, set the right KPIs and agree commercials that hold up under audit. You’ll get clear SoWs, transparent pricing, and reporting that maps to your categories, budgets and approvals.

We support your operational needs end to end, including budget phasing, PO and invoicing discipline, SLA-backed delivery, QBRs, and audit-ready evidence of performance. Our team is set up for due diligence too, with GDPR and information security documentation, standard NDAs/DPAs, insurance certificates and risk assessments ready when you are.

We understand

your pain points

Governance and compliance

Challenge: Marketing wants speed, but you need audit trails, approvals and policy fit.

How we help: We work to your RFI/RFP flow, build clear SoWs and change logs, and map reporting to your categories and approvals. Nothing starts without the right gates. Everything is traceable.

Financial control and value

Challenge: Unclear pricing, scope creep and messy invoicing put budgets at risk.

How we help: We use deliverable-based scopes, transparent rate cards and defined change control. You get budget phasing, accruals and PO-clean invoices with the right coding and evidence attached.

Proven performance and accountability

Challenge: Hard to show that marketing spend delivers outcomes your stakeholders accept.

How we help: We set KPIs and baselines up front, then provide monthly MI and QBRs with spend, performance and variance analysis. SLAs, remedies and fee at risk are available where appropriate.

Flexible services.

Focused on growth.

MARKETING SERVICES FOR PROCUREMENT TEAMS

Marketing Roadmap

Strategy

We scope strategy in outcome-based SoWs with clear deliverables, owners and acceptance criteria, then price by milestone or fixed deliverable. You get defined gates and sign-offs, change control for any new scope, and weekly progress plus a final pack with recommendations, costs and evidence of outcomes.

Service overview

Paid Media Brighton Agency

Paid Media

We show a clean split between media, our fee and any third-party costs, with a channel plan, testing roadmap and KPI framework agreed upfront. Budgets are phased monthly with POs, fees set by fixed price or capped percentage, and reporting covers spend, results, variance to forecast and a full optimisation log.

What we offer

SEO Agency

SEO

We separate projects from retainers, document every task and tie activity to agreed KPIs like index health, ranking baskets and organic sessions. Budgets are fixed for audits and time-boxed projects, with capped monthly capacity on retainers, and you receive monthly MI, variance to plan and a QBR forecast.

Drive results

Brand Identity

Design

We package design into defined assets with routes, feedback rounds and file handover agreed in advance, then price per deliverable or bundle with a simple rate card for extras. You get status tracking for each asset, accurate POs and invoices, and a handover checklist with rights, final files and version history.

Our thinking

What can we

help you with?

Switching agencies

We handle agency transition with a structured onboarding plan, clear SoWs, and a timetable for knowledge transfer and asset handover. Budgets are mapped to your current contracts and phased to avoid overlap. Reporting covers transition milestones, risks, and when BAU performance is achieved.

See how

Outsourcing marketing

We set up a managed service with defined scope, SLAs, and a RACI so roles are clear. Pricing is fixed per deliverable or a capped monthly retainer, aligned to your PO cycle. You get monthly MI, QBRs and audit-ready documentation that shows performance, spend, and variance to plan.

What’s possible

Leveraging specialist skills

We provide specialist capability on a project or retainer basis with outcomes, acceptance criteria, and dependency notes agreed upfront. Costs are transparent via rate card or fixed-fee packages, and every task is logged. Reports show activity completed, KPI impact and next steps, so value is easy to evidence.

View solution

Consolidating multiple vendors

We rationalise scopes into one accountable partner, reducing duplication and admin. Commercials are standardised, with bundled pricing and clear service lines per category. A single reporting pack covers spend by workstream, KPIs, and contractual performance, with a simple route for changes and escalations.

The framework

Extending my team

We deploy embedded resources with defined roles, hours, and outcomes, backed by cover plans and governance. Budgets are predictable through time-boxed allocations or fixed deliverables. Weekly status and monthly MI show capacity used, progress, and results.

Approach explained

Working with businesses like yours

Kings College London Logo
Socktopus
Independent Monitoring Board Logo
Warwick University Logo

Joint Living

Record Results in Luxury Student Living

Joint header

In the face of fierce competition, Joint, provider of premium student accommodation, entrusted us with an exhilarating mission: to amplify their brand presence in newly entered cities following a rebrand. With unwavering determination, we triumphed within a mere three months.

0 %
ROAS
0 %
YoY on booking targets

Read case study

What our clients have to say…

“
Arke Agency has been brilliant and are our trusted media buying agency. They have helped us to execute multiple campaigns across the last couple of years and provided excellent communication, clarity and reporting throughout, as well as access to the best placements and knowledge about channels. Everyone is also super friendly and a pleasure to work with.

Senior Marketing Campaigns Manager

London Gatwick Airport

London Gatwick Airport
“
It is great to see the positive results from all the work that has been put into this, we are looking forward to more great results in the future.

Sandro Bondicov, Digital Marketing and Web Officer

University College Birmingham

University College Birmingham
“
Arke did a great job of understanding our business needs and putting together a marketing strategy to increase course sign-ups.

Mona Gerken, Business Development Officer

Oxford Brookes Business School

Oxford Brookes Business School
“
Arke’s meticulous approach, attention to detail and communication throughout the project provided us with invaluable market insights. Their analysis highlighted suggested areas for improvement and opportunities for growth, leading to actions we could take forward to enhance our competitive positioning. Arke’s expertise and dedication were instrumental in the success of this project.

Customer Acquisition Lead

Asset Bank

Asset Bank
“
Reflecting on 20 years of work was never going to be an easy task, but we are thrilled with the final projects. The energy and positivity the team brings to our partnership cannot be understated – and it’s not taken very long for us to become much more in tune and aligned on the creative vision and implementation. We’re looking forward to seeing where the partnership takes us.

Abi Sawyer, Communications, Content & Channels Manager

CPI

CPI
“
We have worked with Arke for over four years, and they consistently deliver outstanding results. Driving year-on-year improvements across a multitude of campaigns, including Clearing, and Arke consistently deliver strong ROI. Our work together has even won industry awards. A fantastic agency to work with—highly recommended!

Steve Male, Associate Director of Marketing

Keele University

Keele University
“
Working with Arke has been a pleasure. They took the time to truly understand our platform inside and out, unlocking new potential through strategic performance initiatives. Delivering clear results over the past two years – double-digit growth across our core digital marketing KPIs and a significant uplift in campaign conversion rates.

Senior Marketing Manager,

BFI Streaming

BFI Streaming
“
Thanks for the enthusiasm from your side as always, your team has definitely won everyone over with their positivity which is always lovely.

Becky Hynes, Senior Marketing Manager

Envitia

Envitia
“
Many thanks to Arke Agency for providing high-quality, pro bono support that was creative, flexible, and responsive to our needs. It was a pleasure working with your team, and we appreciate your wider commitment to being an Endometriosis Friendly Employer and supporting our community.

Endometriosis UK

Endometriosis UK
“
We were incredibly pleased with the results of our fully-funded nursery campaign, allowing greater access to private childcare. Arke were exceptional in getting our campaign in front of the eyes of thousands, helping bring the next generation of women to The Abbey school.

Pete H, Director of Marketing and Admissions

Little Knellies

Little Knellies
“
Arke has been a game-changer for us, spearheading the creation of impactful awareness campaigns that breathe life into our applications and give our courses a powerful boost when it matters most. We’re thrilled to have them on board, we’re updated with progress regularly and feel confident taking their suggestions to level up our campaigns.

Stephen Court, Chief Marketing Officer

LAMDA

LAMDA
“
Arke has been a true asset to Brighton Festival’s digital growth throughout the campaign. The constant communication and recommendations to optimise our channels has been exemplary, and we look forward to continuing this relationship with them further.

Rosie Blackwell Sutton, Marketing Manager

Brighton Festival

Brighton Festival
“
We love how Arke responded to our feedback and approached us with a new campaign concept and library of creative that fits into our wider brand goals. As we have continued to work closely together, the strategic support in achieving our objectives is incredible

Zoe Masterson, Managing Director

Joint

Joint
“
A thoroughly enjoyable process and brilliant end result. You are all super open-minded and receptive, which makes your team a joy to work with.

Director

King's Entrepreneurship Institute

King's Entrepreneurship Institute
“
The way Arke has driven and managed this campaign, alongside the results, is exemplary. It has given us the confidence to let Arke lead the way on our future campaigns and determine the direction our paid media needs to go in to truly drive our brand forward.

Managing Director

Shay & Blue

Shay & Blue
“
I’ve never been prouder to hand out a brochure – it’s perfect. Arke has taken our brief and run with it, producing a piece of art that I just want to hand out to everyone – prospective client or not!

Mike Aitken, Founder and Chairman

Magus Wealth

Magus Wealth
“
Arke Aren’t Like Other Agencies I’ve Worked With Before, They’re Refreshing.

Marketing Manager

University for the Creative Arts

University for the Creative Arts

You’ve got the questions,

we’ve got the answers

How will Arke ensure that procurement objectives align with your marketing strategies?

We start with a joint scoping session to map your objectives, category rules and approval gates to a clear statement of work, KPIs and governance. We agree commercials, budget phasing and change control up front, use a RACI so roles are clear, and report in your format with audit-ready evidence. That way, every activity ties back to value for money, compliance and your operational targets.

What metrics does Arke use to measure the success of marketing initiatives in the procurement context?

We track outcome KPIs such as cost per acquisition, ROAS and qualified lead volumes, alongside procurement measures like budget variance, forecast accuracy, cycle time to launch, SLA adherence, risk and compliance checks passed, and stakeholder satisfaction. Baselines and targets are set at the start, then reported monthly with variance analysis and agreed next actions.

Will working with Arke actually save our procurement team time and money?

Yes, through fewer back-and-forths and cleaner administration. You get standardised SoWs, templates, PO-clean invoices with coding and evidence attached, consolidated reporting across workstreams, and predictable commercials that reduce rework and scope creep. We handle supplier diligence for our own services, keep approvals on track, and cut vendor management overhead so your team can focus on higher-value tasks.

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Let's get started

Got a mission for us? The Arkenauts are all ears! Book a call, drop your brief or enquiry into our digital portal, and we’ll be in touch straight away!

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