5 mins
The four brand essentials
USP | Target Audience | Brand Story | Visual Design
- Creative
According to Seth Godin, “a brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.” In this blog, we’ll explore what comprises a brand.
4 mins
Brand safety & advertising in a COVID-19 world
7 mins
Lights, Camera, Behavioural Data! Tips & Tricks for Independent Film Marketing
3 mins
Updates to Google FLoC
4 mins
Time to target elsewhere?
4 mins
CMA brings in “Green Claims Codes”
6 mins
In-App Shopping Is Popping
8 mins
Arke x Brighton Chamber
4 mins
Au Revoir GDPR?
8 mins
TikTok: The Unofficial Behind the Scenes Olympic Channel
