9 mins
Underutilised (& new)
media platforms
for 2021
Dynamic Search Ads, Programmatic, Spotify Podcast Advertising & Quora
- Advertising
There are a number of new and up and coming media platforms - and underutilised ones too - which have the potential to transform your advertising strategy as we get stuck into 2021. You might have heard of some of them, but what exactly are they and how can you make the most out of them?
6 mins
Masterclass:
“Google Analytics 4: what you need to know” Q&A
5 mins
Simpson’s Paradox: Interrogating
Your Data
5 mins
Super Bowl 2021: The Best Commercials
5 mins
Google Discovery Ads: what you need to know
2 mins
Google update: Keyword match types
3 mins
Attribution:
the missing link
7 mins
Brand values: Taking a stand
5 mins
Masterclass:
“Gain new prospects with Dynamic Search”
Q&A
2 mins
Masterclass:
“Gain new prospects with Dynamic Search”
key takeaways
