Innovatively reaching high quality prospects

Analytics · Advertising · Creative

As part of part of a wider 2021 recruitment campaign, Keele University tasked us in October 2020 with raising awareness of their FY offering and generating enrollments for their January 2021 entry FY course.

Keele University: Foundation Year

Audio advertising

Advertising · Creative

As part of an integrated marketing communications strategy, we delivered a one-month long Spotify Audio campaign (with companion banners), targeting 17-22-year-olds in key recruitment areas surrounding Keele University.

Keele University: Spotify Advertising

Bespoke on-site training


Conducted hands-on training on Google Analytics and built a custom analytics implementation.


Chesterfield featured header Chesterfield desktop header

Recruitment campaign to support digital transformation


Produced the THINK AGAIN! recruitment campaign concept and accompanying concept guidelines to cover all digital, social and print channels.

University for the Creative Arts

UCA header desktop

Increasing applications during a global pandemic

Analytics · Advertising · Creative

Successfully increased reach, engagement, applications & enrolments during a global pandemic.

St George’s, University of London

SGUL header desktop

Increasing film sales

SEO · Analytics · Advertising

Exceeded previous sales records three times in one year and increased registrations by 200%.


Curzon case study featured Curzon header image desktop

Helping to improve adoption rates

Creative · Advertising

Helped 980 people take the first step in the adoption journey, and reached and engaged 40,000 potential adopters.


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Creative rebrand which maintains a balance between sophistication and playfulness


After we successfully curated and designed the “Start! Magazine”, King’s College, London were inspired to bring the rest of the brand up to the same level…


King's Rebrand Featured King's desktop 1

Re-imagining and producing a visual identity for King’s College, London’s Start! Magazine


In early 2020 lockdown, King’s College, London’s Entrepreneurship Institute tasked Arke with re-imagining and producing a visual identity for the next annual edition of the Start! Magazine, seen by its students, alumni, stakeholders and partners all across the world.

King’s College London: Magazine Design

King's Magazine Featured King's Magazine desktop

Increasing film sales

Analytics · Advertising · Creative

Increased film streams by 71%, whilst reducing advertising spend by 52%.


Williams case study featured Williams case study header desktop

Increasing Open Day attendees

Advertising · Creative

Produced an Open Day campaign which reached over 105,000 people and had over 9,750 actions taken.

Andover College

Andover case study featured Andover case study header desktop

Spearheading a digital transformation

CRO · SEO · Analytics · Advertising

Increased enrolments by 13.4% and applications by 5.2% year on year, whilst using the same budget.

Regent’s University London

Regents case study featured Regent's University London case study header desktop

Increasing Clearing applications


Exceeded application targets, bringing in 25% more clearing students than the previous year.

University of Kent

Kent case study featured University of Kent case study header desktop

Helping to reduce homelessness


Reached 170,000 people locally and generated 640 referrals for the website.


YMCA case study featured YMCA case study header desktop

The results speak for themselves. We’re learning so much about our messaging and audiences, the senior leadership team are really impressed. Thank you!

Head of Brand, Recruitment & Marketing

Regent’s University London

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