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Google Search Just Got Smarter: Introducing the Search Generative Experience (SGE)

We’ve all heard of SEO (Search Engine Optimisation), but have you heard of SGE? Google is combining the power of AI with their vast data resources and advanced search algorithms to create a more intuitive and efficient search experience – it’s called Search Generative Experience. It looks like an AI-generated answer at the top of […]

Award Acclaim for Arke: Five Finalist Categories Announced 


It’s been a busy start to the year at Arke HQ, and we’re still reeling from some of the exciting news we’ve shared already this year. From our partnership with London Gatwick making headlines, to the appointment of our new MD, Alex Watson and not forgetting the reveal of our shiny new website! Phew, we […]