Lucky Number 13? Our Awards Season Recap (So Far!)
It’s been a busy few months here at Arke! Not only have we just been shortlisted for 2 more awards at the UK Search Awards (bringing us up to a grand total of 13 awards shortlists), but we’ve also taken home two awards at the UK Agency Awards last month. With these wins, we’re now […]
As You Wish: Arke’s brightonSEO Recap
With AI continuing to be an industry hot-topic, it’s no surprise that there were plenty of incredible talks at brightonSEO about the most effective ways to implement AI in your marketing workflows. Despite this, the topics that resonated most with us were resoundingly about staying human in this new landscape. Our award-winning team are always […]
Essential Marketing Tips to Get Ahead of the Game for Black Friday and Cyber Monday
With the days getting shorter and autumnal decorations already gracing the high street, many brands are gearing up for the end-of-year sales period. Whilst you pre-register for our full 2024 State of UK Commerce report, here are our top tips for preparing for Black Friday and Cyber Monday. 1. Start Early with Teaser Campaigns Build […]
Arke Does It Again – Finalists in Our 11th Award in Under Two Months!
From Brighton to internationally renowned…that’s right we’ve been selected as finalists in two prestigious industry awards! Following on from the exciting news of our being shortlisted in 10 awards, we’ve now reached 11 with two of these being in European Awards! We’re thrilled to have been announced as finalists in the Best Integrated Campaign category for […]
A Full Rundown of Results Day 2024 Trends and Insights – And What it Means for Youth Marketing
Results Day 2024 is officially over! We hope that it was a successful day for education institutions and students alike! It has been a day full of insights and information and, boy, did we learn a lot. Arke was right there, providing real-time updates on Results Day and Clearing trends, developments, and news. The results […]
Arke Ascends with London Gatwick in its latest campaign
When the UK’s second largest airport, London Gatwick, seeing more than 40 million passengers a year pass through its terminals, needed a world-class media agency to support them in showcasing their superior travel experience to the world, we knew this was the right challenge for Arke! So, we got to work creating the media strategy […]
The Most Digital Olympics Yet: How Brands Are Going for Gold
Have you tuned in to catch the Paris 2024 Olympics? Well, you’re not alone. The 2024 Paris Olympics are set to be the most watched and digitally interactive Games in history, breaking new ground in digital engagement and connectivity. With 200 million unique users expected on the Olympic website and app, alongside 7.3 billion engagements […]
Arke’s Insights: Pre-Clearing Report on Shifting Student Needs
Student wants and needs shift year on year, changing based on several factors like the state of socio-economic factors around the world and technological advancements, evolving educational methodologies, job market demands, and emerging global challenges. Using the latest data from students at various levels of their studies, we have compiled a report that breaks down […]
Arke’s Accolades Grow: Finalists at UK Agency Awards
No, you haven’t got deja vu, we’ve been announced as finalists for more awards! It wasn’t long ago that we were celebrating after announcing the fantastic news that we were nominated for five awards at the UK Social Media Awards and European Paid Media Awards. Well, this is panning out to be the most successful […]
Google Search Just Got Smarter: Introducing the Search Generative Experience (SGE)
We’ve all heard of SEO (Search Engine Optimisation), but have you heard of SGE? Google is combining the power of AI with their vast data resources and advanced search algorithms to create a more intuitive and efficient search experience – it’s called Search Generative Experience. It looks like an AI-generated answer at the top of […]
Award Acclaim for Arke: Five Finalist Categories Announced
It’s been a busy start to the year at Arke HQ, and we’re still reeling from some of the exciting news we’ve shared already this year. From our partnership with London Gatwick making headlines, to the appointment of our new MD, Alex Watson and not forgetting the reveal of our shiny new website! Phew, we […]