What is a Cookie?
A cookie is a piece of information, like a tag, that’s stored on your computer, tablet or phone when you visit our website. It can help identify the device you use whenever you visit us, so we can remember who you are. Cookies are used by websites including ours, to provide you with a better experience when you visit our website and for other reasons, including remembering your preferences. Cookies also help us understand how visitors use our site, for example, what pages they view and for how long, this assists us create a better site for everyone to experience.
To make the best use of our website, on whichever device you use, you’ll need to make sure your web browser is set to accept cookies
What Cookies are there?
There are two types of Cookies:
- Session Cookie
- Persistent Cookie
Session Cookies are temporary. They start working once a visitor begins using our site and are deleted once the visitors browser is closed.
Persistent Cookies will remain on a visitors device until the time set for the Cookie to expire passes or the Cookie is purposely deleted. These types of Cookies are activated each time a visitor returns to our site. Cookies fall into four categories:
1. Strictly necessary Cookies
Strictly necessary Cookies
These types of Cookies are required for a visitor to use our website, for example to navigation and to use the features we have made available. These Cookies do not collect information about you and cannot be used to identify you or used for marketing purposes.
These types of Cookies assist us to understand how visitors use our website. They do not contain or collect any personal information and are only used to help us improve the visitor experience on our website.
These types of Cookies enable visitors to customise how a website operates for them. Functionality Cookies can remember and auto insert Usernames, set a website’s language preference and storing your used preferences on Your Account page
These types of Cookies allow websites to deliver relevant advertisements to you. Targeting/Advertising Cookies are ‘1st party’, placed on a website by its owner or ‘3rd party’, when a website owner has given permission to an alternative organisation for the Cookie to be placed on its site, often an advertising network.
- Provide visitors with a the best experience possible when on our websites
- Learn about how our site is visited and used so that we can continue to improve it
What Cookies do we use?
Includes but may be not exclusive to:
Analytics and Tracking
- Google Analytics
- Google Universal Analytics
- Google Conversion Tracking
- Google Optimize 360
- Facebook Pixel
- Google Remarketing
- Facebook Remarketing
How you can manage your Cookies
If you prefer to manage Cookies using your browser settings these links will provide you with information:
- How to manage Cookies in Chrome
- How to manage Cookies in Safari
- How to manage Cookies in Explorer
- How to manage Cookies in Firefox
Please also remember that if you choose to turn off targeting/advertising Cookies you will still see advertising on the internet. However, it does mean that the advertising you see on websites may not be tailored to your likely interests or preferences on the web browser you are currently using.
Links to other websites
We may provide links to external resources that we believe to be useful to you. These links will lead you to websites managed by third parties that operate using different policies. Should you click on one of these links you will be leaving the arke website for a site over which we have no control.