When organisations start thinking about a rebrand, the conversation usually begins with logos, colour palettes, illustration and photography styles. Typography often arrives later in the hitlist, treated as…
Google Grants are a great way for charities to get free ad credit, however they do have their limitations.
The way brands and agencies work together has shifted a lot in the last few years. So it's completely understandable that brands often come to agencies looking for…
Choosing the right animation agency is not just about visual style. It is about finding a partner that can translate strategy, messaging and audience needs into animation that…
In this article, Arke’s SEO Specialist, Sam dives into the current state of play for AI Search Optimisation.
Most agencies still separate brand and performance. Here’s why that creates inefficiency, weakens accountability, and costs businesses long-term commercial growth.
In this article, Blair, Arke's Design and Animation Lead dives into how content, simplicity, and detail shape stronger creative strategy and more effective marketing.
In performance marketing, ad copy is rarely just copy. It is a direct expression of brand nuance, regulatory precision, commercial priorities, and accumulated client insight. In this article,…
How we must consider the entire brand ecosystem and its intention when developing a marketing strategy for each of our clients.
With OpenAI confirming the launch of ChatGPT Ads in January 2026, Sam, Senior Paid Media Executive at Arke, shares how we’re currently thinking about this new addition to…
How we’re thinking at Arke about organic search – and where focus should sit in 2026.
From a discovery and ideation workshop to transforming initial thoughts into visual assets to then develop a story into the final product; there's never a linear path and…
With the clock ticking until Black Friday, the Arkenauts have put together a checklist for the main things you need to consider and can still action on time…
The dust hasn’t even settled on #ResultsDay2025, but a few clear patterns (and opportunities) from Clearing 2025 are already emerging. Here’s what stood out today, and why it…
Simply put, Google is rebuilding Search around AI chat. More than 100 million people are already using AI Mode, and the ad switch is flipping just in time…
Sam Hadley has joined our team as our brand new SEO Specialist, bringing with him over 4 years’ experience and a background working with national and international brands…
Recent antitrust rulings in the US and investigations in the UK and EU have intensified scrutiny of Google’s dominance in the digital advertising market, particularly its AdX and…
Blair Foley, Arke’s Design & Animation Lead, shares his experience of pushing past creative blocks and using AI to help communicate the marketing creative vision early in the…
Bluesky is redefining social media with a decentralised, ad-free platform focused on organic engagement and community building. To thrive, brands must shift from algorithm-driven marketing to authentic interactions…
Are hashtags officially redundant? With evolving social media algorithms and AI-driven recommendations, their role is changing. Discover if hashtags still matter and how to use them effectively in…
Australia has introduced a bold new measure aimed at safeguarding young people online by banning social media access for under-16s without explicit parental consent. This marks a turning…
X (formerly Twitter) is losing users, Bluesky is surging with 12 million new sign-ups, and Threads is evolving within Meta’s ecosystem. We break down the pros and cons…
Instagram is rolling out key updates that could impact content strategies, audience engagement, and ad performance. From A/B testing with Trial Reels to feed layout changes and Meta’s…
Short-form video continues to dominate social media, so with the recent TikTok ban and the platform's uncertain future, new competitors are emerging and established platforms are testing new…
We're kicking off the 2025 awards season with a bang, with four awards finalists at the UK Paid Media Awards!
Have you ever wondered why your ads on Google or Microsoft aren’t getting the results you were hoping for? Here's how you can implement A|B Testing for more…
What a start to 2025; we’ve been verified by the Digital Agency Network (DAN) and are an Institute of Practitioners in Advertising (IPA) Accelerator agency!
As the end of 2024 approaches, we’re taking time to reflect on all that we’ve achieved over the last 12 months.
It’s been a busy month for the Arkenauts, and we’re proud to announce that not only have we won Employer of the Year at the Sussex Business Awards,…
We're sharing what we know about Meta's latest changes to their advertising services in the EU, complying with stricter regulations under the Digital Markets Act, and insights into…
From winning two awards last month at the UK Agency Awards to being shortlisted for two more awards at the UK Search Awards (bringing us up to a…
With AI continuing to be an industry hot-topic, it’s no surprise that there were plenty of incredible talks at brightonSEO about the most effective ways to implement AI…
From crafting early promotions and leveraging social media, discover how to create urgency, maximise your online presence, and use data-driven insights to ensure your Black Friday and Cyber…
From Brighton to internationally renowned…that’s right we’ve been selected as finalists in two prestigious industry awards! Following on from the exciting news of our being shortlisted in 10…
Meet our new Maternity Cover Brand & Content Marketing Executive - Kim Currie!
We are proud to announce the launch of an innovative, multichannel campaign in partnership with London Gatwick, taking travel marketing to the next level!
The 2024 Paris Olympics are set to be the most watched and digitally interactive Games in history, breaking new ground in digital engagement and connectivity. Brands are fully…
We are thrilled to have been announced as finalists in another major industry award, in five categories, at the UK Agency Awards 2024!
SGE could change the future of organic search and paid media. Read on to find out how and what this would mean for your business so you can…
We are over the moon to have been announced as finalists in not one but two major industry awards, in five categories overall at the UK Social Media…
We are proud to announce the promotion of our CRO, Alex Watson, to Managing Director. This change reflects our commitment to continued growth, excellence, innovation, and dedication to…
Step into the world of out-of-home marketing, where every street corner becomes a stage for your brand. Forget hefty budgets—this form of advertising is more accessible than you…
Meet our new Graphic Designer - Blair Foley!
Meet our new Account Director - Emily Serna!
Meet our new Brand & Content Marketing Executive - Sasha Klepitskaya!
In an ongoing conversation about AI in marketing, we asked our analytics and digital lead, James, about the best practices to incorporate AI in advertising to get the…
It’s not been long since Google unveiled its new AI enhancements to the search engine’s vast capabilities. From circle to search and AI in ads, understanding and leveraging…
Mother's Day isn't just about flowers and cards— a perfect opportunity to get in front of your target audience and their circles to create real brand moments. In…
With consumers increasingly turning to online platforms for their shopping needs, advertisers are continually seeking innovative ways to reach their target audience effectively. And with the world of…
For over two decades, Google has consistently redefined the capabilities of search engines, driven by the mission to organise and make the world's information universally accessible and useful.…
Whether you’re a business offering unforgettable experiences and romantic getaways, or the perfect gift for that special someone, Valentine’s Day is the prime opportunity to reach your audience.…
Landing page best practices with our Head of Creative, Matt! Here at Arke, we’re all about our clients getting the best possible bang for their buck when it…
However you might be using TikTok - to grow awareness of your company, to engage a specific target audience or drive sales - we have put together our…
And just like that another year has gone by! And what an incredible year 2023 has been. From the glitz and glam of award ceremonies to record-breaking results,…
During Black Friday, we hunted the digital landscape for the best statistics on how the day played out, numbers that we've collected, refined and have analysed just for…
In a world where over 80% of the population can be classified as e-commerce enthusiasts (that's more than four out of every five UK consumers), businesses are aware…
Christmas bells are ringing and Arke Agency is singing, as a sixth award has been added to our trophy cabinet after taking home the win at the Sussex…
For over thirty years, the Sussex Business Awards have been acknowledging the accomplishments and resilience of businesses in the county. These awards celebrate excellence across various areas, including…
Creating an audience is not just a marketing strategy; it's a journey towards creating lasting connections by improving initial conversion rates, then fostering brand loyalty, which leads to…
Recruiting Generation Z, the latest entrants to the education landscape, demands a fresh approach. Reaching this tech-savvy and socially conscious generation requires an education marketing strategy that resonates…
From November 6 to 12th, we're celebrating Living Wage Week, an annual event that provides us with the perfect opportunity to raise awareness. Ever since Arke's inception, we've…
Getting ads right is hard! We know it - you know it. Not only are there lots at stake, but also pretty often plenty of stakeholders too. Google…
Black Friday has become one of the most anticipated shopping events of the year, not only for consumers but also for businesses looking to boost their sales and…
We’re digging deep into why the Black Friday 2022 was so successful and what learnings we can take into our 2023 strategies.
Looking to boost your Health & Beauty bundles this Black Friday? Then Amazon should be your best friend starting right now. In fact, according to Webfx.com, 44% of…
With over 430 million monthly active users and 52 million daily active users, Reddit offers a unique opportunity for advertisers to connect with a wide range of audiences.
Arke has come a long way in the past six years, and we’re proud to be ever expanding our talented team of Arkenauts. Now, we’re thrilled to welcome…
Black Friday, the shopping extravaganza that marks the unofficial start of the holiday season, is a critical time for businesses looking to boost their sales and visibility. To…
The Arkenauts recently set sail for the eCommerce Expo event in London. This two for one event saw both eCommerce experts and vendors seamlessly sit alongside those from…
At the awards ceremony in London on Thursday 21st September, we were so excited to be announced as winners of the ‘Campaign Effectiveness Award’ for our campaign 'Record…
The recent shift from Discovery campaigns to the innovative Demand Gen campaign type brings a new era for paid media marketers. Google has officially confirmed this transition, signalling…
AdSmart from Sky is addressable TV, allowing advertisers to target specific audiences at a household level. There are 9.3 million AdSmart enabled households. This means a huge 33%…
With new updates come new challenges, and we’ve been keeping a track of reactions in response to the new analytics system. So how can we solve these and…
YouTube has emerged as a powerhouse platform, providing brands with unparalleled opportunities to connect with their target audience. From non-skippable ads to immense targeting abilities, Youtube is an…
Incorporating inclusivity into your advertising strategy requires ongoing effort and a willingness to learn and evolve. Brands that prioritise inclusivity not only enhance their marketing results but also…
Snapchat, initially known for its disappearing photo and video messages, has rapidly transformed into a dynamic multimedia platform, evolving far beyond its humble beginnings. It has redefined how…
In the ever-evolving world of advertising, staying ahead of the curve is crucial. With Amazon exploring launching a free ad-supported tier of Amazon Prime, advertisers have a unique…
Summer is in full swing and things are heating up at Arke HQ. And no, we're not referring to the weather; we're talking about being announced as a…
As summer rolls in, so does a wave of anticipation for students and higher education institutions alike. It's that time of the year when the academic world gears…
Concern about inflation is at an all-time high, and with a recent report from Horizon Media’s Catalyst, the number of consumers pointing to corporate greed as the cause…
The past three weeks we’ve been on a mission to find out if AI can be a dependent tool in the marketing world and whether or not it’s…
We’re back with another ‘Debunked’ and this time we’re chatting all things audio. The digital landscape is increasingly competitive and being seen by your audience online is becoming…
The world of virtual reality has taken the digital landscape by storm in recent months. And this week we have seen tech giant Apple be the latest to…
The long awaited setting of Universal Analytics is nearly here, and as we approach the July 1st 2023 deadline, we’re here to guide you through the process.
Welcome to the first in our new series: ‘Debunked’, where we help advertisers navigate today’s fiercely competitive digital landscape and address the myths surrounding paid advertising platforms.
The way we search could potentially be changing forever. AI is switching up the way Google will present results with a whole new generative search experience, a game…
We always knew Steph was a superwoman at heart, but now she has been recognised across the whole of Sussex and Surrey as a finalist for Business Woman…
BrightonSEO is the world’s biggest search engine optimisation conference, a chance for search marketers to gather, meet, learn and share best practices. And best of all, it’s in…
We couldn’t be more excited to be the event's official paid media partner helping to spread the word of the exciting programme of events with this year's theme…
We discuss the popularity of SVOD in Gen Z and why it’s much easier than you think to advertise on telly.
Get to know our new Head of Creative Matt, a previous illustrator and hand model!
Get to know our new team member Panida!
Time to talk everything TikTok! What’s the news? Any game-changing updates? Can I still use it? We’ve got you covered.
The tech industry is a forever dynamic environment, continuously evolving as the world spins around. Sometimes, it can feel difficult to keep up with the latest trends and…
Our third award win in seven months, we've secured 'Paid Social Campaign of the Year' at the Uk Paid Media Awards 2023
Repurposing content is a common practice when you're putting the strat in your social media attack. But, there are essential pros and cons to doing so…
We sat down with Arke founder Steph to ask her about barriers in the marketing and advertising industry and how we can tackle these as a company and…
We have been shortlisted in this year's UK Paid Media Awards for a whopping four categories for the work we have provided our clients.
Data is key to marketing success. Find out how to make the most of your data in this blog.
AI is making waves across the digital landscape right now. Can it benefit your ads, campaigns, creative and business strategies?
What measures should you put in place to protect your brand's reputation? Here are our four top tips to keeping your brand safe.
Here are our predictions for social media in 2023, and how you can prepare for them!
This is Arke's 2022 rewind; a look-back at everything we achieved (and how many coffees we drank) in 2022!
Google's replaced Data Studio with a shiny new version: Looker Studio. Read the blog to discover what the change means for your data visualisation.
Be the best brand you can be this festive season.
Would you like more recognition for your brand? Here are our multi-award-winning team's tips for getting your brand in the limelight.
The latest insights into the Further Education landscape, brought to you by Arke's education marketing and advertising experts.
Having been a Living Wage Employer since Arke was founded, we’ll be proudly flying the flag and sporting the Living Wage logo across our social media along with…
Got a burning question about getting started with advertising on LinkedIn? Here are all our Paid Media experts' A's to your Q's.
Ready to tell the next page-turner?
Netflix has introduced ads to the platform, but what does it mean for brands?
We've been shortlisted for Employer of the Year and Creative Industries Award. Find out more about why this means so much to us at Arke.
We're raising money to purchase a defibrillator, external cabinet and replacement pads to install for public use in the heart of Brighton. Find out why.
Google has launched a new advertising solution that allows advertisers to gain access to customer data shared with web publishers. Here's everything you need to know.
Instagram's got four new ad types for brands to play around with! The best of all, AR ads!
Find out the categories we've been shortlisted for, and the campaigns we entered with!
Is your business up-to-date with the latest in TikTok, Snapchat and Twitch?
Does your brand have a bulletproof strategy that combines organic and paid media? Follow our guide to find out how you can with cross-channel marketing.
Follow our short guide to defining your audience personas; a surefire way to ensure your marketing campaigns resonate with your audience.
We won at the European Paid Media Awards... Our third win in 10 months!
Sam's our Junior Paid Media Executive, helping to optimise media campaigns and provide the best advertising solutions for clients.
Find out how to build your brand through our tone of voice guidelines and our messaging framework.
We've partnered with St Barnabas & Chestnut Tree House, the hospice charity! Find out how the partnership came about and what work we'll be doing for them!
We won ‘Best Low Budget Campaign’ at the UK Social Media Awards 2022!
Explore our cost-efficient and creative recommendations your business could implement.
Our digital expert provides top tips on how to improve your SEO strategy and audit where you can make a difference.
High-impact marketing could make all the difference for your business.
Inflation, rising energy bills, petrol prices through the roof… The cost of living increase really does sound like all doom and gloom. But businesses can’t just shut up…
Our digital and analytics expert's guide to the conversion funnel.
From the latest in Snapchat to Twitter and TikTok, you’ll find out how to use new tools to boost your brand presence and push your products or services…
We've put together a run-down of our top 5 key findings from Clearing 2022.
We've got SIX new roles available in our award-winning team, come and be a part of the action!
Google Analytics 4 is an absolute must. How can your business upgrade to its services?
Product placement could be your gateway into the world's biggest entertainment industry.
Roll up, roll up! It’s our sweet selection of the best ads and campaigns out there right now.
Is everyone just copying TikTok? Seems like it. Here's what you need to know about the latest updates in the social media sphere.
Find out what BeReal is, how brands are using it to advertise their businesses (including how you can do the same) and our experts' predictions for the future…
The entertainment sector is changing and so should your marketing strategy. Discover what's new in this free report.
Want to take a stance? Here's some guidance on how!
We're finalists in the European Paid Media Awards for Local Campaign of the Year and Small Paid Media Agency of the Year. Find out what the judges loved!
Discover three advertising avenues you probably haven’t explored but you should seriously consider
Let's break ethical branding down and look at what you can do specifically. Ready to take some notes?
We’ve been shortlisted for four categories in the UK Social Media Awards 2022!
Explore why rainbow washing is something you should absolutely avoid doing through your marketing.
It’s Pride time! However, whenever your city celebrates pride, that doesn’t mean we have to wait around until the parties and parades kick off to get involved...
Exciting times! We’ve recently partnered with Bishop Burton College and their Riseholme College campus.
It's time to get to grips with Dynamic Travel Ads by Snapchat.
Clear the runway! Let's get your ads in the best possible place this year.
We've partnered with fragrance brand Shay & Blue to lead on their creative and digital campaigns. Click to find out more.
Take your film marketing methods back to the big screens!
Discover the solutions to make your advertising as eco-friendly as possible!
TikTok just introduced some spicy new features!
It's time to enhance your marketing and get all audiences interested in your work. But how?
It's time to take your campaigns to the next level. Here are the gaming marketing strategies you need.
Discover the steps you need to take to encourage brand loyalty amid an uncertain financial period.
These hero campaigns show us how language can make ads legendary.
Channel 4 is going private. What do you need to know?
As technology rapidly evolves, how can brands make sure their content is accessible to everyone?
Tune into our discussions around YouTube TV and what that means for your marketing strategies.
What makes an ad great? Even better, what makes an ad stand the test of time?
From Dinsey to Netflix, how are ads shaping streaming services for the future?
Google is making changes to its Expanded Text Ads. Here's everything you know about the latest advertising update. Say hello to Responsive Search Ads.
From virtual reality to haptic feedback; the ways you can emotionally engage with your audience has never been bigger. Let's dive into why!
GA4 has many marketing treats in store for us - let's dive into how Google is improving reports and kicking out cookies!
Game marketing has never been bigger. So how can the Twitch Gameplan course help maximise your advertising and level up your audience reach?
Arke Agency and British Airways i360 are delighted to announce that the two companies have entered into a partnership that will see Arke act as the integrated advertising…
This year's Super Bowl showed off a lot of awesome ads and campaigns. Let's look at the brands that achieved the best touchdowns in marketing.
Discover the key takeaways and take your brand to the next level with TikTok.
With Instagram's new automated systems, how can marketers take full advantage of advertising through direct messaging?
Need some inspiration for your movie marketing? Reddit users have highlighted their favourite campaigns across the years. Let's take a look!
Google has once again updated its tracking systems for all of us marketers. So how do Topics differ from FLoC or cookies?
Audio is shaping the social media landscape and boosting opportunities for engagement between brand and audience.
Big changes are coming to the Google Ad Space. So what are Performance Max Campaigns and how can they sweeten your advertising?
Creative marketing has never been bigger. Through social media and brand exclusivity, how can you take the spotlight in 2022?
With the return of cinema around the corner, how can TikTok supercharge your adverts and increase your audience awareness?
Google is ever-evolving, but what updates do you need to be aware of this year? From a cookieless future to frictionless form fill out, we cover it all…
What's new in the OOH sphere in 2022? And what trends do you need to look out for to supercharge your advertising?
Consumers are spending more time than ever on social media in 2022, but what's new in the advertising space and how can you capitalise on the latest trends?
In 2021, marketers expected a Rocky-style comeback for silver-screen advertising, anticipating that cinema viewership will fully recover by 2025. We still have a few hurdles to jump through…
TikTok has announced a ton of new features for 2022. Find out about the latest updates on the rising social media platform.
What did Twitter's Birdseye report reveal about Twitter users' behaviours and sentiments in 2021? And how can brands translate this into their strategy?
TikTokkers love ads on the platform because they don't stand out. How can you work with other content creators to get your brand out there and boost sales…
How is Instagram copying social media giant TikTok with its Reels advertising feature? Let's delve into the latest Instagram update.
With big film events like Sundance being cancelled again, where can you advertise your latest flick? Delve into your advertising options.
Meta has announced a new update that will change the delivery of ads on its platforms. Touting the sky-net sounding, ODAX (Outcome-Driven Ad Experiences), Meta has promised a…
We've been monitoring the cinema-scape since the beginning of the pandemic. Now we're looking to the future as cinema trips are back on the cards. But who will…
Got a burning question about advertising on LinkedIn? You're not alone. Check out the FAQs, specifically for those just starting out on the platform.
Discover best practice when it comes to advertising on LinkedIn with tips from advertising experts. Discover how to boost clicks, impressions and results.
Have you got questions about advertising on TikTok and Snapchat? Where to start, what to post and how to measure your campaigns? We answer it all.
TikTok and Snapchat have one goal in common: to connect. Content on the platform isn’t shiny; there’s no camera crew behind it all and no fancy lighting -…
The digital world is ever-evolving. Now it's time to evolve your paid social media advertising strategy along with it. Let's talk Facebook and Instagram.
Making your film is one thing; getting it out there for the world to see is another. In our always-online world, the cinema isn’t the only way to…
In David Leopold's Adobe Max presentation, he broke down the creative process and gave wise wisdom for those of us who want things done quickly, efficiently, yet with…
In this blog, we take a look at some of the features and benefits of GA4 in detail.
According to Seth Godin, “a brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or…
Grab that extra-large popcorn and get ready to be blown away! Coming to a computer screen near you, Arke presents… Independent Film Marketing: Tips and Tricks to getting…
Arke recently attended the 2021 Mobile Gaming Summit, leveling up our knowledge of the gaming world and its marketing opportunities along the way.
Through new streamlined updates, apps such as TikTok, Twitter and Instagram have become pivotal players in the e-commerce world and made it even easier to get busy buying.
We were delighted to be invited by Brighton Chamber to host a “Bite-Sized Learning Session” to help Brighton and Sussex-based businesses supercharge their brands using social media.
Huge transitions are coming to the UK and its data protection regulations in 2021 and beyond. These changes will have a significant impact on online users and marketers.…
Now an established social media platform, this is the first time TikTok was able to get involved with one of the biggest events worldwide; the Olympics. Though broadcasters…
Despite being amid a pandemic, a record-breaking number of students had received a confirmed place on their full-time undergraduate course. It would seem students are ready to head…
On Wednesday 14th July, our expert marketing panel hosted the latest episode in our digital masterclass series: "Clearing in a cookieless world".
Research by Epsilon shows that 69% of advertisers think the crumble of the third-party cookie will have a bigger impact than GDPR, whilst the results of an Ad…
Released on the 26th April, the latest version of Apple’s mobile operating system, iOS 14.5, prompts iPhone and iPad users to opt out of tracking in apps that…
“A brand is not a logo. A brand is not an identity. A brand is not a product. A brand is a person’s gut feeling about a product,…
On Thursday 3rd June, our expert marketing panel hosted the latest episode in our digital masterclass series: ‘Identifying & communicating your brand values’. The session covered everything you…
Never before have brands held so much influence over societal changes. Never before have brands had such an opportunity to drive change and make a difference. If your…
There are a number of new and up and coming media platforms - and underutilised ones too - which have the potential to transform your advertising strategy as…
Stay sceptical, interrogate data and find the hidden patterns beneath the surface for truer and powerful insights that you can leverage for your marketing needs.
There’s no denying it, the Super Bowl is the MET Gala of TV advertising. We’ve reviewed three of the best and the worst of this year’s Super Bowl…
You’ve probably been served a Google Discovery Ad or you’ve heard that they’re Google’s next big advertising placement, but what exactly are they and what benefits do they…
It was announced on 4/2/21 that Google will be merging phrase match and broad match modifier keyword types - the latest in a series of match-type rule changes…
When reporting on return on advertising spend, certain tactics can receive an overinflated amount of credit in a last-click attribution model. Let us introduce you to the Markov…
We’ve rounded some of questions from our recent TikTok masterclass and our panel’s responses up, so you can digest them at your leisure.
On Wednesday 18th November 2020, Arke's expert marketing panel hosted a masterclass helping attendees to understand TikTok, its audiences, the opportunities it presents to their businesses & how…
On Thursday 5th November, our expert student marketing panel hosted the next episode in our digital masterclass series: ‘Clearing 2020: The Digital Masterclass’. We’ve rounded the Q&A up…
Due to unseen variables, most datasets are interpreted wrong, which can lead to incorrect and bad decision making that harms your business…
Launched on the 5th August, Instagram Reels is a brand new content format that gives users a new dedicated feed within Instagram to create and share short-form videos…
Streaming has soared and is reshaping how audiences engage with content. With a sweet-shops worth of platforms and content to choose from, we're spoiled for entertainment in these…
On Thursday 10th September, our expert student marketing panel hosted a TikTok masterclass all about how education institutions can use TikTok to supercharge their virtual open days. In…
TikTok wants content, and it wants it now...the reward has incredible potential. The real question is are you ready to make TikTok your marketing playground?
Decided to delve into the world of TikTok? Let us explain how the different ad formats work and some great examples of them being used.
Discover the impact 5G will have on our every day lives and what we as marketers can do to get ready.
Still yet to decide if TikTok is for you? We've gone through all the data fears and concerns so you don't have to
Discover how undergraduate applicants are behaving online, what they want from their prospective universities, and what you need to do to succeed in Clearing 2020 amid lockdown.
Long gone are the days of waiting for tea-time to tune into your favourite show. We’re in the age of streaming, where all the content you could imagine…
2019 was no different from any other year, with UK universities investing thousands in paid advertising on A-level results day to reach as many potential Clearing students as…